Known for changing the face of instrumental music in South Africa with their extraordinary fusion of virtuosity, fresh beats and undeniable X factor, the four-piece supergroup Sterling EQ returns with a brand new album, PULSE, to be released at the end of August.
The 13 track PULSE is Sterling EQ’s third studio album and promises to be another runaway success for the group that is fresh from winning an SA Music Award in 2011, and has proven to possess staying power in the industry, with each album release earning rave reviews from industry pundits.
Consisting of celebrated flautist and ex-marathon swimmer Carina Bruwer, Taiwanese born Eriel Huang; ex-model and award winning performer Renate Riedemann on electric violins, and actress-musician Ariella Caira on electric cello; this all-girl sensation boasts over 25 000 worldwide fans on social media, further confirming their status as one of heavyweights of the local music scene.
PULSE builds on their award-winning formula of using modernised and electrified classical instruments in combination with hot beats and contemporary production techniques to make a unique commercial sound unlike any other, further pushing the group to the top of the mainstream pop platform. The songs on the album can best be described as hot and edgy, featuring instrumental virtuosity, passion and melodic power.
Acclaimed producer, Mauritz Lotz came on board and also composed three of the tracks on the album which was recorded at Milestone Studios in Cape Town, while some other top names in Jozi’s music creative, including internationally recognised electro-dance producer Byron Keno, contributed to the mix.
“Fans and critics should be pleasantly surprised by the new sound. A lot of people have waited a long time for this album, and I’m sure they will feel that it was worth the wait! A lot of time, effort, research and intellect have gone into creating the music and everything around it, and we hope and trust that this will introduce a new era for Sterling EQ and the local industry” said Carina Bruwer.
While Sterling EQ’s first album was more of a classical crossover album, PULSE has organically moved away from the classical foundation and features music that brings out the best out of Sterling EQ in a truly contemporary music context.
The title “PULSE” embodies the consistent energy and vibrance of the album and each song it contains. Whether it is the contagious Latin club rhythms of Carnaval, the sheer virtuosity of Asturias, the epic sounds of O Fortuna, the cheekiness of Baker Beat, or the relentless pace of the title track (Pulse); each song has a pulsating energy which is sure to hit the spot. Even in the more reflective songs like Mumbai Theme and Crane’s Crying, there is an omnipresent tension that will grab and maintain the listeners’ attention.
“We feel that we have created a sound which has never been heard in South Africa, or the world for that matter, and which really epitomizes the genre “instrumental pop music”, added Bruwer.
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